Four systems
Advertiser, network, affiliate and browser each hold a different version of events
Bridgr gives all sides one independent record to work from.
Zero risk Only pay on documented recovery. No base fee, no subscription. Recovery is a consequence of better attribution, not a promise — and you only pay on what Bridgr actually documents and recovers. Start a free pilot
For affiliate networks
Affiliate attribution runs on data nobody fully trusts — and no one can prove what actually happened. Bridgr is the independent record of the journey.
A neutral, consent-aware, first-party layer your advertisers install in minutes. It documents every touchpoint in the customer journey and feeds the system you already run — it does not replace it, and it does not reattribute.
Prove it before you pay. Start with a free measured pilot. When you go live, pricing is only a share of the attribution Bridgr documents and recovers for you — no base fee, no subscription, no floor.
live bridgr.net / acme-network
client_capture −27%
bridgr_server_capture +38%
postback → network platform 200 OK
conv_id consent: full eu-west-1
Affiliate marketing has no neutral source of truth
Browser cookies, network tracking, advertiser analytics — every source is owned by one party, and none of them is neutral. When attribution is questioned, nobody has the evidence to settle it. The cost isn't just missed conversions; it's disputes, support load, and decisions made on data no one fully trusts.
Hours per week
Support time spent arbitrating attribution disputes without evidence
Evidence turns a week of email into a lookup.
Both ends
Advertisers and affiliates lose confidence when the numbers can't be verified
Data both sides can audit rebuilds trust at the source.
The measurable floor — attribution Bridgr documents and recovers
Better attribution is hard to price until you see it. This is the concrete floor: the affiliate GMV that currently loses its click-id and lands as "direct", which Bridgr documents first-party and recovers — and what you keep after Bridgr's share. No base fee. We only earn on what we document together.
Your network
DKK
Total monthly GMV flowing through your network — all merchants combined.
The combined share of GMV your network takes — typically 2–3%.
Share of true affiliate-driven sales that lose their click-id to Safari ITP, ad-blockers and cookie loss. A pilot measures the real number for you.
Capture method mix 100%
How your merchants will be deployed. Drag a slider — the others rebalance to 100%. Bridgr's share is lower on better capture methods.
What you keep
Documented recovery you keep — per year, after Bridgr
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Affiliate GMV documented and recovered
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Per year, across all merchants
Override on recovered GMV
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Before Bridgr's share
Bridgr's share
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Only on what we document together
Per capture method
Gross Bridgr You keep
Cloudflare Worker25%
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Platform plugin35%
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Snippet / other50%
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These figures are the measurable floor, based on your inputs. Recovery is only the part of the value that's easy to count. Fewer disputes, lower support load, and decisions made on evidence are worth more and harder to put in a box. Actual attribution loss varies by browser mix, window length, and merchant posture — a pilot measures the real number on your own merchants, and Bridgr's share is calculated only on what we document and recover together.
See it on your own numbers — free 4-week pilot If the evidence doesn't hold up, you owe nothing.
The economics of a source of truth
Each item below is an outcome you can measure. Independent attribution is the foundation; everything else — including recovery — follows from it.
- 01
One independent record everyone trusts
Advertiser, affiliate and network stop arguing over whose tracking is right. Bridgr documents the journey first-party, server-side, across the full window — a neutral account that survives Safari and blockers, and that all sides can audit.
- 02
Disputes turn into lookups
Every step of the customer journey is logged immutably with timestamps and consent state. "Who got last-click?" stops being a week of email and becomes a query. Support load drops; trust goes up.
- 03
Replace nothing, migrate nothing
Bridgr feeds the system you already run. No rip-and-replace, no retraining, no integration fees. Advertisers install it themselves in minutes — no developer, no quarterly project. Live in days.
- 04
Keep advertisers and affiliates
Numbers both sides can verify reduce churn at both ends. Trust in the data is the cheapest retention lever you have.
- 05
Recover what was falling through — as a consequence
When the journey is documented instead of lost, sales that used to land as "direct" are correctly attributed. More accurate credit is the by-product of a better record — not the pitch.
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See exactly how affiliates contribute
Trustworthy, first-party attribution shows the real role each channel played in the journey — so budget decisions rest on evidence, not on whichever pixel fired last.
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No developer needed
Live in minutes with one snippet or a plugin. No GTM project, no engineering ticket.
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Compliance handled
Consent-grade out of the box, with the consent state recorded alongside every touch. Not a separate workstream.
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Less uncertainty, fewer disputes
An auditable record means fewer arguments with the network and less second-guessing of the numbers. Health monitoring catches problems before they become tickets.
Your advertisers gain too — that's how it actually rolls out
The network only buys if its advertisers welcome it. They will — because it answers their questions, not just yours.
And your affiliates
Affiliates know their contribution is on the record
The quiet retention lever. Affiliates who can trust that their work is documented — and attributed fairly — stay.
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Their contribution is documented, not assumed
Server-side capture records what they actually drove, so credit rests on evidence instead of a cookie that may or may not have survived.
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Fairer attribution over time
A documented journey is the foundation for attribution beyond last-click. Nothing to install — their links don't change.
Three steps. No GTM, no rip-and-replace.
01
Your advertiser installs
They drop in one snippet or install a plugin. No developer, minutes to live.
02
Bridgr documents the journey server-side
We record the click, the touchpoints and the conversion at the source, with consent state, and only fire when consent allows.
03
Your system gets the postback
The conversion lands in your existing network platform as a clean postback, backed by an auditable record. You change nothing on your side.
Two server-side phases. Same flow, no matter what platform the advertiser uses.
What you're not signing up for
Bridgr sits between the systems you already have. It does not replace them.
- Another tracker to compete with the one you run?
- No. Bridgr is an evidence layer, not a platform. It feeds the system you already run — it doesn't replace it and it doesn't reattribute.
- A rip-and-replace project?
- No. No GTM rebuild, no platform migration, no engineering quarter consumed.
- A compliance question for legal?
- No. EU-hosted, consent-grade, built for GDPR — with consent state recorded on every touch. The consent layer is the capture layer.
We prove it before you pay
Free four-week pilot. Measured in your numbers.
Pick a few advertisers. We instrument them. After four weeks you see the documented customer journeys, the disputes that became lookups, and the conversions correctly attributed — in your data. If the evidence doesn't hold up, you owe nothing.
You only pay on documented recovery
The evidence layer is what you're adopting; recovery is how it pays for itself. Bridgr takes a share of the attribution it documents and recovers — no base fee, no per-advertiser subscription, no minimum commitment. If we document nothing recoverable, you owe nothing.
- 25% recovery share — Cloudflare Worker merchants
- 35% recovery share — platform plugin merchants (Woo / Shopify / Magento)
- 50% recovery share — snippet, CNAME, or other capture
- Billed monthly on prior-month documented recovery, in your currency
- Annual contract locks the rates; renewal is when they're renegotiated
- We bill the network, never the individual advertiser
Larger networks: let's talk. The pilot is free, measures the real attribution on your own merchants, and runs before any commercial commitment.
See what actually happened in your affiliate channel.
Four weeks. Your advertisers. Your numbers. No commitment.